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Gimme 5: Winter Fest snags national acts

Annual event adds volleyball tournament and ice bowling to lineup

  • mw-winterfest-1a-012917

    ATVs race around an ice track at the Northwest Wisconsin Winter Fest and Games on Lake Altoona on Saturday, January 28, 2017. The event returns this Friday and Saturday at Lake Altoona.

    Staff file photo

Editor’s note: Gimme 5 is a five-question interview about a topic of local interest.

Who: Brian Sandy, Northwest Wisconsin Winter Fest organizer.

Talks about: 2018 Northwest Wisconsin Winter Fest.

When: Friday and Saturday.

Where: Lake Altoona.

Cost: $8 for a general admission two-day wristband; prices vary for individual concert tickets.


How long has this festival been around?

This is the fourth year.

What will be new this year?

We have a couple of national acts coming in for our bands. We’ve had one in the past, but this year we’re doing two. On Friday, Wayland will perform, and then Parmalee will headline on Saturday.

A few of the other things we’re doing new this year is a volleyball tournament, and there will be some ice bowling with actual bowling balls and pins. There will be five lanes set up for that.

We’re also doing a build-your-own s’mores station for the kids at 1 p.m. on Saturday. Adults are welcome too.

What are some of theattendees’ favorite parts about this festival?

The ice racing is very popular. People come out in droves to see it. 

Some other things include an ice fishing contest that lasts 24 hours. It’s probably the only one in the state like that.

 There’s also a softball tournament on Saturday.

How should visitors dress for the festival? Will there be heated tents or bonfires?

There’s going to be bonfires, and there will be a new heating system for our main tent.

Although the tent is heated, people do go in and out of it all the time, so you’d want to dress for winter weather even though the tent will be well heated.

What are you hoping people get out of this event?

We just think it’s a great community event. We have a great partnership with the city of Altoona. 

We’re just hoping it’s a really fun activity for people to do in the wintertime — we have great ice this year. The ice is anywhere between 18 and 22 inches, which is very good for us.

— Lauren French

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